Discover Dairy at Countryfile Live!

Published 1 August 16

This week will see the first ever Countryfile Live event open its doors at Blenheim Palace.

This exciting new event taking place from 4 -7 Aug, will combine the tradition of the UK’s best county fairs with the quality editorial and presentation of one of the BBC’s flagship programmes. Explore every aspect of the British countryside through exciting live arena shows, talks, hands-on activities, animal displays, farming in action and shopping with more than 600 food and craft producers and even a great British pub garden. 

Discover Dairy Ambassadors are taking time out from the farm to be at the show to talk to the public about our dynamic and essential industry. Easily spotted in their ‘#AskTheFarmer’ t-shirts they will be handing out information, freebies and sharing their passion and dedication. Around 12 dairy farmers and AHDB Board members will be flying the flag for dairy over the 4 days asking the public to help #SupportDairy and take the #DairyPromise. 


Discover Dairy is AHDB Dairy's consumer campaign to engage and inspire consumers to take an active interest in modern dairy farming so that, in the long term, a positive image of the industry can be maintained. Get involved.