Archive: Average heifer prices fall but demand remains strong

Published 17 February 15

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Prices for freshly calved heifer prices fell to their lowest value in over 3 years in January. The average price for Friesian and Holstein breeds was just under £1,500/head, a drop of 17% compared to January 2014. Reports from marts around the country state that demand remains strong for good quality cows and heifers. This suggests that average prices are being dragged down by a greater number of poorer quality animals being offered for sale rather than a reduction in demand from buyers.  

An increase in the number of lower quality animals being sold at markets may be a result of farmers removing the least productive animals from their herds in an effort  improve efficiency and maintain margins in the face of cuts to farmgate milk prices.


heifer prices